Human creativity is a true intellectual capital
and the most important resource of the organization.

Betting on this creative expansion allows people to respond to today’s challenges. Creativity is a skill that is learned, practiced and developed.

This workshop supports executives to overcome strengths that stand in the way of true innovation and inspiration.

The competitive environment is governed by technological transformation, globalization, relentless competition, and extreme emphasis on cost-effectiveness, quality, and customer satisfaction, requiring a greater focus on creativity and innovation as the strategic competence of organizations. Fundamental to their survival.

Target

All people/employees incoordination, or leadership positions. 

Pedagogical Methods and Techniques

A playful-pedagogical dynamic is privileged, based on short theoretical expositions, serving only to frame the trainee in the action themes, supported by Slides / Films, Individual Questionnaires, Individual Exercises, Group Exercises, Group Dynamics, Debates, Case Studies, “Roleplays”. 

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